Business Leader
Deep Thinker
As Founder and Managing Director of Aarna Holdings and UAP, Ameya leads innovative ventures across emerging economies. From transforming India’s financial landscape through NAFA Capital to advancing mobility in Africa with Green Day Motors, his work spans continents and sectors.
But beyond the boardroom, he is also a storyteller, using writing and photography to explore what it means to live with purpose.
"Understand the world
then change it.”
As the Managing Director of two major investment firms, Aarna Holdings and NAFA Capital, Ameya Prabhu is shaping the future of India’s financial ecosystem through innovation and insight.
But beyond the boardroom, he is also a storyteller, using writing and photography to explore what it means to live with purpose.
Ameya’s curiosity and love of travel have taken him around the world, sparked by a desire to understand diverse cultures and perspectives.
Whilst his creative work seeks deeper meaning, his work in business and diplomacy builds lasting ties between India and the world.
In all of it, his outlook is global yet grounded in values and personal philosophy.
Ameya is the author of The Rock Babas & Other Stories – a collection that captures the quiet, essential truths of human experience across cultures. His photography and writing reflect a personal philosophy: stay humble, stay curious, and lead with empathy.
At a glance
Managing Director of Aarna Holdings and NAFA Capital
Partner at UAP Advisors
Co-Chair, Confederation of Indian Industry International
Designated Young Global Leader by the World Economic Forum
Former President, Indian Chamber of Commerce
Advisory board member, Climate Group India
Published in Huffington Post, The Quint, Business Today, and more
Trustee, Manav Sadhan Vikas Sanstha (MSVS Foundation)
Degrees from the University of Warwick and the IE Business School
Learn more about Ameya’s work across Business, Industry, Creative, and Impact.

